You’ll also notice that the Pinterest home feed has sponsored content shared alongside organic pins. More specifically, vegan food, modern home decor, and winter style - all things that I have been searching for a lot lately! Here we can see that my home feed focuses a lot on three topics: food, home decor, and style. In addition to the home feed, users can find specific content by typing keywords into the Pinterest search bar to bring up relevant results.įor example, let’s take a look at a screenshot of my own Pinterest home feed. So, how does Pinterest work? Similar to other social media platforms, Pinterest’s homepage, also known as the home feed, serves up content from people and businesses - both ones that you follow and ones that Pinterest thinks you’ll be interested in based on your recent activity. In fact, Pinterest defines itself as “a visual discovery engine for finding ideas like recipes, home and style inspiration, and more.”Īs opposed to sharing personal images from your life, Pinterest is a platform for creators, bloggers, business owners and more to share their products, advice, reviews, and general content. For starters, what is Pinterest? Pinterest is a social media platform, although it doesn’t operate in the same way as something like Facebook or Instagram. Make it easy for others to pin your contentīut first, let’s cover the basics. Write interesting and accurate descriptions, being mindful of Pinterest SEO Use Pinterest Analytics to find out who your audience is and what they’re looking for.Determine what’s popular on Pinterest with the Pinterest Trends tool.How do I get my pins noticed on Pinterest?.What is Pinterest and how does it work?.
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